& OTHER STORIES new capsule collection with artist BRIANNA LANCE 2024
The leading fashion brand & Other Stories has partnered with the inspirational artist Brianna Lance to create a highly anticipated capsule collection, set to launch on June 20th.
& OTHER STORIES and Artist Brianna Lance’s New Capsule Collection 2024
& OTHER STORIES
& Other Stories is a renowned fashion brand dedicated to offering diverse fashion choices for modern women. The brand is acclaimed for its unique design philosophy and creative inspiration, enjoying global recognition. Drawing design inspiration from cultures and fashion trends around the world, it blends cutting-edge fashion with classic styles to provide consumers with fashionable items full of personality and taste. & Other Stories is committed to sustainability, focusing on eco-friendly practices and promoting sustainable development in the fashion industry. Through collaborations with various artists and designers, & Other Stories continuously innovates, bringing new vitality and inspiration to the fashion world.
Brianna Lance
Brianna Lance is a self-taught artist originally from Texas who now resides in New York City, a hub of culture and creativity. As a passionate and creative artist, she expresses her inner experiences and emotions through her paintings. Brianna’s works are filled with whimsical imagination and vibrant colors, reflecting her unique understanding and perception of life. Through her art, we can glimpse her inner world and feel her distinctive spirit and emotional expression.
New Capsule Collection 2024
This summer, the “Visionary” capsule collection will showcase four unique pieces: two exquisite robes, a captivating dress, and an elegant jumpsuit. Each piece features original artwork meticulously crafted for this collaboration, vividly embodying Lance’s boundless imagination and mystical elements.
In a highly anticipated statement, & Other Stories announced that the collection showcases a unique zero-waste pattern innovation, cleverly incorporating Lance’s rich and detailed watercolor artworks filled with enchanting symbols and a sense of mystique. To ensure that no textile material is wasted during production, each piece has been meticulously refined. For instance, the leftover fabric from cutting the jumpsuit’s neckline is carefully repurposed and ingeniously applied to create the pockets of the same garment. Additionally, advanced digital printing techniques are used to flawlessly transfer the artwork onto the items, ensuring a high-quality visual experience.
Frida Billegren, a senior designer at & Other Stories, expressed her excitement:
“I am deeply captivated by Brianna’s paintings, which create playful and intriguing narratives with the most exquisite color palettes. Her work perfectly aligns with the vision we have for this collection.”
Meanwhile, Lance added:
“I am incredibly excited about this collaboration because it offers a unique opportunity for people to engage closely with my artworks. Even those who can’t purchase a painting can connect with the art by buying a beautifully crafted piece of clothing. It’s truly wonderful! This provides a low-cost way for people to live with art. It’s fantastic to offer various ways for people to collect or experience my work.”
In the passionate process of creation, the collaboration between & Other Stories and Brianna Lance is more than just a fusion of fashion and art; it is a unique meeting of minds. Through this imaginative and innovative capsule collection, they present a new aesthetic vision and lifestyle to the world. Whether stepping onto the streets or the stage, everyone who wears this collection will experience an unprecedented sense of confidence and allure.
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By Jialin Tan
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